Becoming Your Own Hobby (word vomit)

Is it just me, or are people becoming their own hobby? By that I mean, is personal maintenance, reconfiguring, and re-branding ourselves (losing weight, getting smarter, new clothes, etc.) a more prevalent part of our lives due to convenient tools for marketing and selling ourselves via social media, and is it becoming a hobby?

I can't be the only person who spends their free time constantly working on me. I'm sure there are others who are future-oriented.

Does the amount of time one spends contemplating the future and acting on those thoughts have a direct-causal relationship with feelings of obligations to conform to norms? Or is it the other way around? Does one's feelings towards social norms cause them to react, and taking steps to conform a common reaction in our society?

Are norms stronger when one is an active member of social media? Does the public eye affect our attitudes and behavior? Do members of society that are not active on social media sites care less about what others think?

I wonder if social media reaffirms the social boundaries of society? If it does, negative boundaries (redundant?) are strengthened, but perhaps only if deviants are scolded. I think this is what Foucault would say. But perhaps social media also offers a space of resistance, a space to speak publicly against the status quo. I think that social media reaffirms social boundaries & offers a space to resist them or challenge them publicly. But I think those that are contested are those that are generally acknowledged by the public as not being controversial, and issues that appear normal go uncontested. By not contesting certain norms, social media reaffirms aspects of society that might be problematic but not controversial. For example, we see no tolerance for blatant racism, and those who are are scolded (at least in my experience). But issues like going to college or having a career aren't contested as problematic norms. Social media reminds us that those with an education are in someways better, and presumably reminds those who aren't graduates of some university that they are breaking the social boundaries, and are at risk of being scolded. In a way Foucault's idea that punishment is no longer public is in a way antiquated.

I need to get a job...